NEW! THE BODY CHALLENGE: REDEFINED

This isn’t Just Another Program. This is THE Formula You've Been Waiting For.
NOW ENROLLING

WE WROTE THE BOOK on amazing transformations.
Now we’re giving you THE FORMULA.

WE WROTE THE BOOK on amazing transformations
Now we’re giving you THE FORMULA.

For years, The 12-Week Body Challenge has been the go-to program for transforming bodies and building unstoppable confidence. This Spring we are taking everything that makes it effective and adding fat-blasting strength training strategies. This NEW fitness-focused nutrition program is packaged into a powerful 8-week nutrition program that will deliver results on the scale and in the mirror. 

The Body Challenge has been redefined – just like your abs, arms, and legs can be if you commit to the plan.

INTRODUCING: The 8-Week Fitness Formula. 

The 8-Week Fitness Formula is a streamlined, no-BS version of our signature 12-Week Body Challenge—focusing on fat loss, strength building, and real accountability to get you in the best shape before summer.

The Fitness Formula kicks off Monday, April 14, 2025. 

 

Tired of sucking in your stomach every time you take a picture? Let’s fix that.

Let’s be real—you deserve to feel amazing in your skin without weird poses, baggy shirts, or strategic angles.

Imagine this: You stand tall, look in the mirror, and actually love what you see.

 ✅ Your abs? Tighter. ✅ Your arms? More defined. ✅ Your confidence? Sky-high.

That’s what 8 weeks of consistency can do. No gimmicks, no fads—just a plan that works.

TWO WAYS TO JOIN THE 8-WEEK FITNESS FORMULA

The 8-Week Fitness Formula: Nutrition & Workouts

THE COMPLETE PLAN

Take your results up a notch and get the full Fitness Formula experience.

Sign-up for the nutrition plan and eight weeks of UNLIMITED workouts at ANY of our four locations – Boylston, Grafton, Hudson, and Grafton. 

Workout with your Team Captain (or any of our expert trainers) and meet some of your team. Choose from a variety of classes types on our regular schedule.

The 8-Week Fitness Formula: Nutrition Plan Only

NUTRITION PLAN ONLY

Not local to us? No problem! 

You can still join The 8-Week Fitness Formula even if you can’t workout with us in person. 

Get the game-changing meal plan, the accountability, the team support, and all the other perks without the gym access. 

You will still qualify for program prizes and be set up to achieve PHENOMENAL results.

Current Member Pricing for The Fitness Formula

EXCLUSIVE MEMBER PRICING

Are you currently a member of The Fitness Asylum? Take advantage of your member perk and sign-up for just $97!

Maximize those incredible workouts you are already enjoying and take your physique to the next level. 

You are already building the strength, now let’s amplify your fat loss with the right nutrition plan – The 8-Week Fitness Formula.

Check the member page for your exclusive offer or email us.

HOW DOES IT WORK?

Pick a Team for The Fitness Formula

TEAM IRIS VS. TEAM JULIE

Our expert trainers (and veteran bikini and physique competitors) are going head-to-head to lead their team to victory. 

They’ll keep you accountable and give you their expert tips and strategies to elevate your results.

Join them in-person for a workout, or catch them live inside the private team page each week.

 

Fitness Formula Weekly Plans to Fuel Your Body

SIMPLE WEEKLY MEAL PLANS

As the saying goes, you can’t out-lift your fork.

But you also can’t build muscle if you’re living off of celery sticks.

Each week we give you an easy to follow meal plan designed to fire up your metabolism and fuel your muscles.

The plan is simple. No guesswork.

 

Get Moving with The Fitness Formula

BURN FAT & TONE MUSCLES

Instead of stepping on the scale every week, step into the gym. Any gym – just get moving!

The Fitness Formula gives you a weekly target for workouts as well as tips and tools to get the most out of your strength training.

Blast fat. Sculpt a toned body you can feel confident in.

Plus, compete for weekly prizes and grand prizes – including best before and after, testimonial, and more! It’s not just about what you can accomplish on the scale, but off of it that matters!

Ready to go?! This is your chance to level up, without the overwhelm. Join now and make it happen.

If you’ve been waiting for a sign—this is it.

Stop putting yourself last. Let’s do this together.

We’ve helped hundreds of people just like you build strength, stay consistent, and actually enjoy their workouts—without endless cardio, crash diets, or unrealistic rules.

The Fitness Formula kicks off Monday, April 14th. Pick your plan and let’s get to work!

Already a member of The Fitness Asylum? Contact us for your exclusive pricing.

INCREDIBLE TRANSFORMATIONS THAT GO BEYOND THE SCALE!

Pounds lost, inches trimmed down, and clothes fitting better are just the beginning! The Body Challenge has helped thousands improve their overall health, feel more energized, tackle new goals, and so much more. THIS COULD BE YOU!

BUILD HEALTHY HABITS & IMPROVE YOUR HEALTH

The Body Challenge delivers SUSTAINABLE weight loss results without extreme dieting. Not only do you learn what to eat, but you FINALLY understand where you may have gone wrong before and how to develop a healthy lifestyle beyond the program. When you sign up for The Body Challenge you are assigned a Team Captain who not only keeps you accountable but also provides weekly guidance and support to stay focused and crush your goals.

Are you ready to be leaner, healthier, and more confident?

No more hiding in the back of photos this summer.

Keep making excuses or start making progress. Your move.

Here’s the truth—nothing changes if nothing changes. But in 8 weeks, you could be stronger, leaner, and feeling like a total badass. Or… you could still be stuck, waiting for the “perfect time.”

🔥 Workouts that push you, not punish you.
🔥 A nutrition plan that actually fits your life.
🔥 Coaches who won’t let you quit on yourself.

If you’re tired of feeling uncomfortable in your own body, let’s fix that.

GIVE US EIGHT WEEKS.

GIVE YOURSELF THE INCREDIBLE RESULTS YOU DESERVE.

You’ve tried restrictive diets. You’ve followed plans that weren’t built to last. And you’ve watched the weight come off—only to come right back.

This time, we’re doing it differently.

The Fitness Formula kicks off Monday, April 14th. Pick your plan and let’s get to work!

Already a member of The Fitness Asylum? Contact us for your exclusive pricing.

Body Challenge FAQs

How much weight will I lose?

This depends of course. On average, weight loss ranges from 15-35+lbs. Some might join us for the last 5-10, some might join us to maintain their lost weight. We are here to help you with whatever weight loss goal you have.

When is kickoff? What if I miss kickoff?

The 8-Week Fitness Formula begins on Monday, April 14, 2025 with a virtual kick-off inside the price challenge group.

Do I have to workout at The Fitness Asylum to join?

No, you do not have to be a member of our gym to join. 

If you are looking for a supportive community to enjoy dynamic workouts with upbeat, expert trainers, we do offer the complete Fitness Formula experience for just $297, which includes eight weeks of unlimited workouts.

Do you use any special food journals or software?

We host our program on an online platform that is free and easy to access on your phone, laptop, or desktop computer. We also provide online tutortials to reference to get up-to-speed. We know technology isn’t everyone’s strong point!

We also recommend optional online tools that are free, but none are required. 

 

What if I am going on vacation during the program?

Missing time for a vacation, or business trip always happens, so no worries at all.
Life happens, and you are learning how to plan for success in this program. People travel, attend weddings, celebrate milestones, and so much more on this program. Your goals don’t have to take a backseat to your social life!

Is it normal to be afraid to sign up? (asking for a friend)

Very. We understand embarking on something new (or trying to lose weight again) is intimidating. We all fear failure and that is why our program is just as much on creating habits and establishing the right mindset as it is on the food.

The people who are successful with our program are not better than you, or smarter than you or luckier than you—all they did was take a deep breath- sign up and follow along.

We know you might be nervous but you are not alone. There will be many people ready to work right alongside you to help you be successful.

Can I do this program if I don't live in MA?

Absolutely! In fact, we have dozens of participants each season who live in other parts of the United States. From California to Florida to Maine – you can do this program from anywhere!

IS THere an age requirement?

You must be at least 18 years old to participate in our nutrition programs.

THE BODY CHALLENGE HAS HELPED THOUSANDS

EPIC RESULTS ARE COMING YOUR WAY.

Join NOW!

WISHING FOR IT WON’T GET YOU RESULTS.

Here’s the truth: Results don’t just happen.

You can read about workouts, scroll fitness tips, and wish for a flatter stomach all day—but if you’re not actually showing up, nothing is going to change. This program works because YOU will work.

The Fitness Formula kicks off Monday, April 14th. Pick your plan and let’s get to work!

Already a member of The Fitness Asylum? Contact us for your exclusive pricing.

STAY IN-THE-KNOW

We'll notify you when new classes are added, nutrition programs are enrolling, or when we have helpful tips to share! 

Already receiving our emails and looking for help with your account? Please contact us now.

SHREWSBURY
Primary Mailing Address
56 Summer Street
Shrewsbury, MA
01545

BOYLSTON
65 Shrewsbury Street
Boylston, MA
01505

HUDSON
90 Cherry Street

Hudson, MA
01590

GRAFTON
279 Upton Street
Grafton, MA
01519

© The Fitness Asylum 2011-2024